Subscribe to our free weekly newsletter and get search engine optimization tips and Internet marketing news. You can unsubscribe at any time. We do not share your email address.

How the loading time of your web pages affects your search engine rankings (and your bottom line)

Google likes fast web pages. According to Google's John Mueller, web pages should load within three seconds or less. Page speed is a factor in Google's ranking algorithm. This article explains how to check the loading time of your web pages.
Read the full article...

New in SEOprofiler: how does your website look on different devices?

If you do not know how your website looks on different devices, some customers might get an ugly website. That's not good for your business. For that reason, you should check your website to make sure that your website visitors get the correct design. Fortunately, there's an easy way to test your website without buying multiple devices.
Read the full article...

How to use the new Website Audit tool in SEOprofiler

The new Website Audit tool in SEOprofiler offers many powerful features that will help you to get better rankings for your web pages on Google and other search engines. Here's how to use it.
Read the full article...

How to use structured data and other technologies to improve the display of your web pages in the search results

Structured data markup and other technologies can help you to get prettier listings on Google's search results pages. For example, pages that contain structured data markup for recipes look like this on Google. SEOprofiler offers many tools that help you with structured data markup and other technologies.
Read the full article...

Google prefers HTTPS sites - Are your site security settings correct?

Some time ago, Google announced that they planned to use HTTPS as a ranking signal. Later, Google said they they started indexing HTTPS pages by default. Checking the security settings of your website is easy if you have a SEOprofiler account. Among many other important things, the Website Audit tool in SEOprofiler also checks the security settings of your server. You get a detailed check of the security settings of your website, as well as tips on how to improve these settings.
Read the full article...

How does a mobile crawl of your website look like?

Google has been very clear: mobile pages are going to be more important than the desktop versions of your web pages. In the near future, Google's index will be a mobile-first index. Are your pages ready for Google's new index? How doe your web pages look like when they are crawled by a mobile bot?
Read the full article...

The great ranking mystery: why your pages don’t rank although everything seems to be okay

You have a great website, it has a great design, it has great content, it contains all of the important keywords, the usability is fine... but: the website does not have good rankings on search engines. Many webmasters experience this problem. Fortunately, there is a way to solve seemingly inexplicable ranking problems.
Read the full article...

New in SEOprofiler: the very best SEO website audit tool that you can get

Based on your feedback, and on our long experience as search engine optimization tool developers, we have created a brand new Website Audit tool that will help you to improve your web pages quickly and easily. The new version has been rewritten from scratch. It offers many new features and improvements that enable you to work even more efficiently than before.
Read the full article...

How to get on Google's first page by following four rules

A page one listing in Google's search results for the right keyword can lead to a lot of visitors and a lot of sales. That's why so many people want to be on Google's first result page. There are four simple rules that will help you to get your website on Google's first result page. These four rules even work with Google's new machine learning algorithm.
Read the full article...

These five things are the key to high rankings on Google

Getting listed on Google's first results page can be very difficult. What exactly will help you to get the results that you want? There are five things that will always help you to get much better rankings than before.
Read the full article...

Eight things you can do to avoid website vandalism

If your web pages contain spam, Google might penalize your website and your rankings might drop. In addition, you won't make a good impression on your website visitors if your web pages contain spam. Read this article to learn how to avoid this.
Read the full article...

Fewer visitors, more sales. Here's how to do it

Search engine optimization is not about getting as much traffic as possible. It's about getting the right kind of website traffic. Sometimes, less traffic can be better.
Read the full article...

Google: how to optimize the crawl budget of your website

In Google's official webmaster blog, Google's Gary Illyes wrote about crawl budgets and how they affect your website. Prioritizing the pages that should be indexed can help you to get high rankings for your more important pages. Two factors influence the crawl budget of a website.
Read the full article...

New Google patent: how search engines see entities and what you have to do about it

Recently, Google was granted a patent with the name "Question answering using entity references in unstructured data". The patent is long and full of technical lingo but if offers some insights into how Google finds relevant information on your web pages.
Read the full article...

Why spending less on paid search marketing can lead to a better website experience

Paid search marketing is a quick and easy way to get listed on Google and other search engines for the keywords that are related to your business. Unfortunately, paid search marketing is also very expensive. Search engine optimization (SEO) can help you to save money while getting more targeted visitors at the same time.
Read the full article...

Are you ready? 2017 is going to be the year of mobile (with instructions for you)

Last year, mobile devices overtook desktop computers as the primary device to access websites. Although desktop searches remained on a very high level on Google, even more people used their mobile phones to search Google. Having a mobile website is no longer an option. It is a necessity. In this article, we'll show you how to prepare your website for this.
Read the full article...

More articles...