Subscribe to our free weekly newsletter and get search engine optimization tips and Internet marketing news. You can unsubscribe at any time. We do not share your email address.

How does Googlebot render your pages?

Google has published a new page on which Google explains how Google renders web pages for indexing. Googlebot uses a web rendering service (WRS) that is based on Chrome 41 (M41). Generally, WRS supports the same web platform features and capabilities that the Chrome version it uses. However, there are a few exceptions and differences that you should keep in mind.
Read the full article...

Do not get in trouble: check these four crucial website elements

When you do an SEO audit to validate the indexability of your web pages, you have to consider many technical items. Without an error-free website, it will be very difficult to get good visibility in Google’s organic search results. Here are the top four technical things that you should check on your website.
Read the full article...

All or nothing. Be the winner in three rounds!

Website promotion is often a "the winner takes it all" game. That means that the best website will get the deal and all other websites will get nothing, no matter how good they are.
Read the full article...

Flat or deep? How a solid website structure can help your search engine rankings.

The structure of a website is not a large factor in Google's ranking algorithm. However, a solid website structure helps search engines to understand your website content and the relationships between the different pages of your website. A well organized website helps your users to find what they are looking for, and it helps search engines to understand the purpose of your website.
Read the full article...

The top 9 on-page optimizations that you can do to improve the position of your website on Google and other search engines

Every Internet marketer knows that good links from other websites are the most important factor in Google's ranking algorithm. However, there are several things that you can improve on your website to make sure that your pages get higher rankings on Google. Here are the top 9 on-page things that you can do to improve the position of your web pages on Google and other search engines.
Read the full article...

SEO case study for a car repair shop (including concrete recommendations)

People who are new to website promotion quickly find out that search engine optimization (SEO) can be difficult and time-consuming if you don't know what to do and where to start. For this reason, we regularly perform SEO case studies for different industries. We show you what we would do to improve the website's rankings on Google using only white-hat methods that are approved by Google.
Read the full article...

How the canonical tag can hurt your search engine rankings

Although there is no duplicate content penalty, search engines might pick the wrong version for the search results. The canonical tag enables you to show search engines the preferred version of the page. Unfortunately, this tag can also hurt your search engine rankings.
Read the full article...

How to discover your hidden rankings

If you worked on your website to get high rankings for your targeted keywords, chances are that there a dozens (sometimes hundreds) of hidden keywords for which you have high rankings. By optimizing the pages that rank for these keywords with the right call-to-action, you can bring additional high-quality organic traffic to your website.
Read the full article...

Your website is the first result on Google? You can do better (and here is how to do it)!

Being ranked on Google's first results page as the first result is a great thing. If you have such a ranking for the right keywords, you will get thousands of targeted visitors. Did you know that your website can rank even higher? Read this article to learn how to do this.
Read the full article...

DMOZ is gone and you have to act: how to optimize your Google snippets

Google has stopped using DMOZ for the snippets that are displayed on the search engine result pages. Search result snippets are very important. Your website will get more visitors if your pages have descriptive and relevant search result snippets. Read this article to learn how to influence the snippets that Google uses for your web pages.
Read the full article...

Time is precious: things you can avoid when you optimize your website

Time is limited and you cannot do everything when you optimize your web pages. If you focus on the wrong things, you will waste a lot of time and money. There are some things that you can do to make sure that you optimize your website as efficiently as possible.
Read the full article...

Update: how many clicks get the results on Google's first results page?

It's important to be listed on Google's first result page. If people cannot find your website in the search results, they won't visit your website. How important exactly is it to be listed on Google's first results page?
Read the full article...

SEO case study for the home building industry (including concrete recommendations)

Search engine optimization (SEO) can be difficult and time-consuming if you don't know what to do and where to start. For this reason, we're going to regularly perform SEO case studies for different industries. We show you what we would do to improve the website's rankings on Google using only white-hat methods that are approved by Google.
Read the full article...

New in SEOprofiler: Google algorithm updates (and three other things)

The Ranking Monitor is one of the most popular tools in SEOprofiler. We have added several new features that make working with your rankings even easier than before. Read this article to learn more about the new features.
Read the full article...

Can you optimize your website for Google RankBrain?

Google's RankBrain system is Google latest signal in Google's ranking algorithm. While good links from other web pages and the content of the web pages are still the most important signals, RankBrain has become an important addition. Can you optimize your website for RankBrain? And if so, how?
Read the full article...

More than 850 websites that could link to your website

The Starter Backlinks tool is a curated list of high qualitywebsites that are willing to link to other sites. All links in the tool have a high Link Influence Score (LIS). That means that links from these websites have a positive influence on the linked pages.
Read the full article...

More articles...