The Axandra newsletter archive - 10 May 2005 |
Welcome
to the latest issue of the Search Engine
Facts newsletter.
This week, we're taking another look at the Google ranking patent. In the news: Google releases a new web accelerator tool that seems to cause troubles, Yahoo works on music search and more. Table of contents: |
1. Facts of the week: Google ranking secrets revealed - part 5 |
Google has recently filed a patent that details many points that Google uses to rank web pages. The title of the patent is "Information retrieval based on historical data" and it reveals details of algorithms that Google uses in addition to its main ranking algorithms. In this article series, we're trying to find out what this means to your web site and what you have to do to optimize your web pages so that you get high rankings on Google. Click here to read part 1, part 2, part 3 and part 4. How Google might track your surfing behavior
Other factors that might influence your Google rankings
What does this mean to your web site?
Remember that this patent doesn't mean that Google really uses all of this. The patent only lists options that might be used by Google. The most important factors for high rankings on Google are good incoming links and optimized web page content. You should make sure that your web site has both if you want high rankings on Google. |
2. Search engine news of the week |
Google launches web accelerator tool "Google has launched a new tool that has been designed to increase the speed of a users broadband connection. Called the Google Web Accelerator, the new downloadable application will supposedly use the power of Google’s global computer network to allow pages to load faster on a users machine." Editor's note: We recommend that you read the articles below about Google's web accelerator before installing it on your computer.
"Google officials Friday confirmed that the company was aware of as many as five sites where Web Accelerator was returning users cached pages under other people's user names."
"Web giant Yahoo is developing a search engine for finding downloadable songs and music data from across the Internet. [...] The specialty engine will let people search on an artist's name, for example, and retrieve all the available songs from other music services, as well as album reviews and band information from Yahoo Music." Yahoo stokes search engine rivalry by propelling video search
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3. Articles of the week |
"Google has raised privacy and security hackles once again, this time by developing an application that accelerates Web surfing but can also delete pages or serve up password-protected content."
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4. Recommended resources |
Another 5 out of 5 rating for IBP
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5. Tell us what you think about IBP and win an iPod Shuffle |
We're looking for feedback to our software program IBP. Tell us how IBP has helped to improve your online marketing. The names of all participants will be entered into a raffle for an iPod Shuffle. Thank you for helping us make IBP a better product! The winner of the iPod Shuffle (who accepts the prize) will be listed in this newsletter. This offer is valid until 15 May 2005. |
6. Previous articles |