Weekly SEO news: 7 September 2010 |
Welcome to the latest issue of the Search Engine Facts newsletter.
The authority of a website influences its position in the search results on Google and other search engines. If you want to see your website on Google's first result page, you have to make sure that search engines trust your site. There is a new online backlink tool that can help you to analyze the backlinks of your competitors. In the news: A leaked Google AdWords document reveals how much big brands are spending on Google, Google's John Muller talks about getting listed on Google, Google might offer embedded links and more. Table of contents:
We hope that you enjoy this newsletter and that it helps you to get more out of your website. Please pass this newsletter on to your friends. |
1. How to become a trusted website to increase your search engine rankings |
The authority of a website influences its position in the search results on Google and other search engines. If you want to see your website on Google's first result page, you have to make sure that search engines trust your site. There are several things that you can do to show search engines that your website is trustworthy: 1. Get links from seed sites or from websites that are linked from seed sites
2. Get links from related websites
3. Don't link to spam websites
5. Try to get links from social networks
6. Offer more than just a few websites
If search engines trust your website, it is much easier to get high rankings. If you want to find out if your website has all the elements that are needed to get high rankings on Google, Yahoo, Bing and other search engines, analyze your website with IBP's Top 10 Optimizer. |
2. Search engine news and articles of the week |
What big brands are spending on Google
|
3. Success stories |
A new backlink analysis tool
|
4. Previous articles |