|Weekly SEO news: 12 October 2010|
| Welcome to the latest issue of the Search Engine Facts newsletter.
A new patent application of Microsoft indicates that Microsoft's search engine Bing might deliver different results based on the intent of the searcher and the time of the year. How is this done?
In the news: Google officials talk about using the pipe symbol in URLs and how long it takes until your website gets rich snippets in the search results, you get the latest search engine statistics and more.
Table of contents:
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|1. Time-shift: how Bing changes the search results based on temporal events|
A new patent application of Microsoft indicates that Microsoft's search engine Bing might deliver different results based on the intent of the searcher and the time of the year.
What is the search engine patent about?
Here's the official abstract of the patent application:
Different results at different times of the year
How does Bing classify queries as temporal?
Bing might also change the classification from temporal to non-temporal
Bing's market share is increasing and it is a good idea to optimize your website for more search engines than just Google. The less dependent your website is from a single source of traffic, the better.
To optimize your website for Bing, use IBP's Top 10 Optimizer. The optimizer will tell you what exactly you have to do to get first page listings on Bing. Of course, it also works with Google and the local variations of Google and Bing (Google UK, Bing UK, Google Australia, etc.).
|2. Search engine news and articles of the week|
|3. Success stories|
"I'm happy to report that I am on Google's first page."
|4. Previous articles|