79% Americans favor the FTC’s investigation of Google
"Over six in ten (63%) say it is unfair for Google to use the profits it makes from its dominant position in search advertising to buy smaller, innovative companies at an early stage, preventing them from becoming competitors. [...]
Over eight in ten (84%) say it is unfair for Google to take content from other websites and present it as its own, depriving these other websites of potential consumer traffic. [...]
Three-quarters (74%) say it is unfair for Google to raise prices for advertising without notice and to favor large e-commerce companies over small local businesses."
Google's +1 button is coming to display ads
"Starting early October we’re expanding that to include display ads across the web on both desktop and mobile. [...]
The Google Display Network gives ads that have been recommended an extra boost by including them in the auction for any page a friend visits. [...]
The +1 button on display ads will work together with +1 buttons on search results, search ads, and websites. A single +1 applies to the same content across the web, no matter where it appears."
Editor's note: get instructions on how to add Google's +1 button to your web pages
How does Google count impressions?
A Google answers that question in an online discussion:
"You get one impression for each time a URL from your site shows up in the SERP with the caveat that sitelinks are not counted as separate impressions.
For example for the query "panther" I get two wikipedia results, so wikipedia would see two impressions for that query. In the example you gave about the NYT we would count only a single impression for the top level URL and no impressions for the sitelinks. If you clicked on either the top level page or one of the sitelinks, we would count that as one click for the top level page."
Yandex launches in Turkey
"Yandex has launched a web portal in Turkey. Yandex’s search engine and a range of other services created specifically for web users in this country are now available at yandex.com.tr."
Editor's note: Yandex and Baidu belong to Google's biggest competitors. They have the biggest market share in eastern countries.
Video: how do reconsideration requests work at Google?
Michael and Tiffany of Google's search quality team answer that question in a video: clean up your website (i.e. remove all spam elements) and then inform Google that you've removed the spam from your site.
Tell Google what the problem was (hidden text, paid links, cloaked pages, etc.). Google will check your site to see if it still contains spam elements then.
Editor's note: you can file a reconsideration request here.
Search engine newslets
- How to analyze web pages while surfing the web (backlinks, rankings and Google AdWords ads).
- Study finds Google uses racial profiling to deliver ads.
- Yahoo's transition to Bing results continues.
- Rick Santorum contacted Google, says company spreads 'filth'.
- Google Travel site doesn't strike fear into competitors.
- Google evangelist warns Facebook could be the next AOL or IBM.
- Google's new search interface disables many shortcuts.
- Search data reveal that when the sun goes down, the tablets come out.
- Google turns 13.
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