|Weekly SEO news: 30 December 2015|
latest issue of the Search Engine Facts newsletter.
May all of your plans come true in 2015. To help you on your journey, we'll continue to provide you with leading-edge website promotion tools that will help you to get more website visitors, more customers, and more sales.
In the news: Yahoo introduces search on Aviate,
conversion tracking on Google AdWords, and more.
Table of contents:
We hope that you enjoy this newsletter and that it helps you to get more out of your website. Please pass this newsletter on to your friends.
|2. Search engine news and articles of the week|
| Introducing search on Aviate
"Search on Aviate is your gateway to your apps, contacts and the Web, with Web results powered by Yahoo. Aviate will display all your search results directly on your homescreen, so you won’t have to open a browser or separate window.
"The patent filings tells us that by providing natural language answers to a query, we are shown answers 'in a paragraph and/or list format that provide diverse or complex answers or more than one fact per answer.'"
"If you happened to type Google.com into your browser yesterday you saw a wintery doodle by one Eleanor Davis, a illustrator who created four seasonal doodles for the search giant this year. These were all fantastic doodles, but her sketches that Google didn't run are pure gold."
"Today we’ll cover importing Google Analytics goals as conversions in Google AdWords. The Analytics code offers a few advantages for certain retailers. [...]
Conversion tracking is the Hermione Granger of PPC
"Imagine that Harry had never bonded over chocolate frog cards with Hermione and Ron on that first time aboard the Hogwarts Express. In the battle against supreme darkness, his support, his guiding light, his conversion tracking would never have been there to illumine the way, to let Harry know when he was on the path to righteousness, or when he was just being a smarmy chumbucket."
Search engine newslets
|3. Recommended resources|
SEOprofiler is a full featured web-based SEO tool that offers everything you need to get high rankings on Google:
|4. Previous articles|