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4 steps: how organic SEO works and how it helps your business

Do you have to explain search engine optimization to your boss? Do you want to know how search engine optimization works? This post explains the importance of SEO and how it will help your business.
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It's not enough to remove technical errors from your website to rank well on Google

Technical errors can block search engines from accessing your web pages. Unfortunately, it is not enough to fix these technical errors. You need more to get high rankings on Google and other search engines.
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Click-depth as a ranking factor (how to find the click depth of all pages on your site)

Does the click-depth of a page has an impact on the performance of a website in Google's search results? What can you do to ensure that your web pages aren't buried too deep on your website?
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Google has released a new ranking algorithm update

Google has released a new ranking algorithm updates. It tries to rank high-quality product review content higher than superficial reviews. This is not a core update. It mostly affects searches for reviews, e.g. "marvel champions lcg review". According to Google, the update will take most of December to complete.
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Google drops deadline for mobile-first indexing

In a new blog post, Google announced that they dropped the deadline for mobile-first indexing. With mobile-first indexing, Google will only get the information from the mobile version of your website. If your content cannot be found in the mobile version of your website, Google will ignore it.
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Google drops deadline for mobile-first indexing

In a new blog post, Google announced that they dropped the deadline for mobile-first indexing. With mobile-first indexing, Google will only get the information from the mobile version of your website. If your content cannot be found in the mobile version of your website, Google will ignore it.
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Google: the difference between discovering, evaluating and indexing

If you want to be listed on Google, Google must be able to discover, evaluate, and index your content. What's the difference between these steps and how can you facilitate the process?
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How to get a technical SEO audit within the next hour

Regular technical audits of your website are important. Servers can have problems, links can change, and there can be many other things that can have a negative impact on the search engine rankings of your website.
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Google announces desktop page experience update for February 2022

Google has announced that the Page Experience update will come to desktop in February 2022. The Page Experience algorithm has a focus on good user experience. Read this article to learn more about the update.
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Google's Penguin update can target whole websites

When Google released the latest Penguin update, they said that the update was about devaluing spammy links. Google would simply ignore the bad links and the website would not be demoted because of these links.
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Internal links can lead to better rankings on Google

The links on your own website have an impact on the position of your web pages in Google's search results. Good internal links make it easier for your pages to be indexed and ranked by Google.
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How to avoid Google penalties

If you use spam methods to promote your website, Google will penalize your site. It can be very difficult to recover from a website penalty. This article shows you how to avoid Google penalties. You'll also learn how to recover from a Google penalty.
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Google: SEO is all about not requiring search engines to read your mind

Google's John Mueller posted on Twitter that SEO is all about not requiring search engines to read your mind. There are many things that you can do to show search engines what you want.
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How to migrate your website to a new domain

Sometimes, it can be necessary to change the URLs of your existing pages. For example, URLs might change from HTTP to HTTPS. It can also be that your domain name changes from old.com to new.com, or that your new content management system (CMS) uses a new URL structure. Read this article to learn how to migrate your website to the new URL structure.
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Three critical things you need for successful SEO

Search engines are the first choice when people are looking for information. If your website is listed for the right keywords, your business will get many new customers. There are three basic requirements if you want to attract new customers to your website with a successful search engine optimization campaign.
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New in SEOprofiler: even more locations for local SEO and rank tracking

Most searches on Google are done on smartphones and other mobile devices. Many of these searches have a strong local touch. That means that people get different search results based on the location from which they search.
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