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How to make your website faster

Google wants to show fast web pages in the search results. For that reason, your web pages should be as fast as possible.
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Flat vs. deep: find the right structure for your website

A solid website structure helps search engines to understand your website content. The easier it is to find out what your web pages are about, the more likely it is that your web pages will get high rankings.
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Google: new deadline for mobile-first indexing March 2021

Google has announced that the initial plan to enable mobile-first indexing for all websites in September 2020 was canceled. Google will be switching to mobile-first indexing at the end of March 2021. Read this article to ensure that your website is ready for mobile-first indexing.
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How to optimize your website for international rankings

Is your website available in multiple languages? Do you sell your products internationally? If you have an international website, you have to ensure that Google and other search engines index your web pages correctly. This article helps you to get your web pages into the right local versions of Google.
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Google's Gary Illyes: better do not use JavaScript

Although Google can parse JavaScript pages, it is better not to use JavaScript for critical website elements such as content, links, or redirects. Google's Gary Illyes has just confirmed this on Twitter.
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Official: how Bing ranks web pages

Bing has new webmaster guidelines. The new guidelines explain how Bing finds and indexes websites, how they understand web pages, how they rank content, and they show the things that you should avoid.
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Official: the impact of internal links on your rankings on Google

The internal links on your website do have an impact on the rankings of your website on Google. Google's John Mueller confirmed this in a Google Webmaster Central hangout. He talked about internal linking best practices and shared information about the impact of internal links.
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How to analyze the links of any website for free

Checking the links of competing websites can help you to improve the links of your own website. Unfortunately, Google Search Console shows the links that point to your own website but not the links of your competitors. Fortunately, there is a free tool that enables you to check the links of any website.
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SEO: how to find the best keywords for your website

Search engine optimization (SEO) can help you to grow your business dramatically. The keywords that you choose for your SEO campaigns determine the audience that will come to your site. How do you find the right keywords that attract the right audience?
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How to avoid Google penalties (and how to recover if your website has been penalized)

If you used spam methods to promote your website, Google will penalize your site. It can be very difficult to recover from a website penalty. This article shows you how to avoid Google penalties. You'll also learn how to recover from a Google penalty.
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Google announces new "page experience" ranking algorithm for 2021

Google announced a new ranking algorithm that is going to go live in 2021. The new ranking algorithm has a focus on good user experience. If the user experience isn't good, websites won't be ranked as highly as today.
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Better mobile search engine optimization

Being listed in Google's mobile results is the first step to succeed. However, it's not enough if you want to get new customers with your mobile website. Mobile SEO is more than just having a mobile-ready website.
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3 basic requirements for successful search engine optimization

Search engines are the first choice when people are looking for information. If your website is listed for the right keywords, your business will get many new customers. There are three basic requirements if you want to attract new customers to your website with a successful search engine optimization campaign.
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Google releases May 2020 core algorithm update

Google has announced a core algorithm update on Twitter. This is the second core update of the 2020 year, the first update was the January 2020 core update. What should you do now?
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Google may start deindexing URLs after two days - how to avoid this

Google's John Mueller said on Twitter that Google may start to deindex URLs after two days if your website is down. Learn how to avoid this.
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How to get your SEO campaign started

Search engine optimization (SEO) can be complicated if you do not have a clear plan. The following tips help you to run your SEO campaigns more efficiently.
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