Weekly SEO news: 19 September 2017
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Here are the latest website promotion and Internet marketing tips for you.

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Andre Voget, Johannes Selbach, Axandra CEO

1. New in SEOprofiler: progression charts on the overview page

We have added another new feature to the Ranking Monitor in SEOprofiler: the overview page now shows progression charts for all tracked parameters on Google, Google Mobile, Bing and Yahoo:

new charts on the overview page

Everything at a glance

The new progression charts enable you to quickly see your SEO progress. How has the number of ranked pages changed over time? Are you ranked for more keywords than before? Is your average position better than it was three months ago?

The new overview page has the answers to these questions and more.

More prominent opportunities and alerts

You can find the opportunities and alerts more easily on the overview page now:

opportunities and alerts

The opportunities in the Ranking Monitor tool help you to find the keywords for which you can get many more visitors through relatively little work. For example, this can be keywords that are listed just one result after result page one, keywords that could reach the top 3 results, etc.

The positive changes show remarkable ranking increases. The alerts show the keywords that need your attention. Click on one of these boxes to get the detailed opportunities and alerts.

Easily track your progress

The new charts enable you to track your search engine optimization progress more easily. For example, the Visibility Score charts shows how well your pages are ranked for the keywords that you monitor over time:

Visibility Score

There are many more features to come

We're continually improving the tools in SEOprofiler. Although the Ranking Monitor in SEOprofiler is already a comprehensive tool, there will be even more new features later this month. If you haven't done it yet, try SEOprofiler now:

Check your pages now

2. Internet marketing news of the week

GoogleGoogle: how to move from m-dot URLs to responsive site

"Once you have your responsive site ready, moving is something you can definitely do with just a bit of forethought. Considering your URLs stay the same for desktop version, all you have to do is to configure 301 redirects from the mobile URLs to the responsive web URLs. [...]

Moving to a responsive site should make maintenance and reporting much easier for you down the road. Aside from no longer needing to manage separate URLs for all pages, it will also make it much easier to adopt practices and technologies such as hreflang for internationalization, AMP for speed, structured data for advanced search features and more."


Google: faking article dates is an old trick

"Google's John Mueller responded to one complaint about a publisher trying to trick Google, saying that technique is 'an old trick.' Of course, that implies whatever the trick is, that it is something Google already handles and using that technique does not help the page rank higher.

In short, someone was upset that Fast Company was changing the article publish date and datemodified code to say the article was written today, but it was written long ago. The person assumed it was helping the pages rank well but I doubt it was."


John MuellerGoogle’s John Mueller: malware cleaned up, no long term impact on rankings 

"If a site is flagged as being compromised, Google often will remove or flag the site in the search results. But once you clean up your site and remove the malware, your rankings should not be impacted in the long run.

Glenn Gabe asked John Mueller of Google about this on Twitter and John said 'malware can be tricky (cloaked redirects, etc), but once cleaned up, it wouldn't have a longer-term effect on search visibility.'"


New Google link study shows links are as important as ever for ranking well in search

"A link study done three years in a row shows how links continue to be a powerful ranking signal and will likely remain that way. [...]

In short, the detailed study explains why links are just as important as they were a few years ago and the authors detail why they think links will continue to be important in the foreseeable future."

+++ SEARCH +++ ENGINE +++ NEWS +++ TICKER +++

  • Google's John Mueller: your XML Sitemap files do not have to load fast.
  • Bing adds Fact Check label in SERP to support the ClaimReview markup.
  • Google is rolling out tabs to hotels’ knowledge panels.
  • New knowledge panel on Android with a map next to the address and your distance from the location.
  • UK startup takes on Google with 'first ever comprehensive, unbiased shopping search engine’.
  • Google ignores HTML ID attributes.
  • Google AMP is winning or my history with AMP.

3. Previous articles