Weekly SEO news: 6 March 2018
Welcome to the latest issue of our newsletter!

Here are the latest website promotion and Internet marketing tips for you.

We hope that you enjoy this newsletter and that it helps you to get more out of your website. Please forward this newsletter to your friends.

Best regards,
Andre Voget, Johannes Selbach, Axandra CEO

1. How the Ranking Monitor in SEOprofiler can help your business

The Ranking Monitor in SEOprofiler enables you to check the position of your web site on Google, Google Mobile, Yahoo and Bing. It is a powerful tool that helps you to improve your business results. Among other things, the Ranking Monitor answers these questions:

  • For which keywords are your web pages ranked?
  • How many searches do these keywords have?
  • How are your competitors ranked for these keywords?
  • In which countries and regions is your website ranked?
  • How is your website ranked on mobile devices?
  • How do your rankings change from day to day?

You can monitor any keyword, in any country, in any location. The rankings are checked daily. Read on to learn more about the features:

Your local SEO rank tracking solution

Local rank tracking is is important if you have a brick and mortar business. You have to be found for searches that are done by potential customers in the area where your business is located.

The Ranking Monitor in SEOprofiler enables you to track your rankings in all areas. You can specify the exact location from which your rankings should be checked (cities, zip codes, airports, etc.).

The Ranking Monitor tracks the regular listings, and it informs you about the position of your business in Google's local pack results, even if your business is listed without a website URL.

If you do business in multiple locations, you can track all the locations in one campaign.

local rankings and local SEO

Try it now with your own website

Mobile SEO, AMP, featured snippets, and much more

Nearly 60 percent of all online searches are now carried out on mobile devices. Ranking tracking for mobile devices is a must if you want to reach all customers.

The Ranking Monitor checks desktop rankings and mobile rankings. Is your website ranked as a featured snippet? Are your pages ranked with Sitelinks? Are your YouTube videos ranked? What about your Facebook page? Is it an AMP ranking?

The Ranking Monitor in SEOprofiler has the answers. It gives you the data you need to succeed.

The tools in SEOprofiler also help you to optimize your web pages for high rankings in mobile searches.

mobile SEO and mobile rankings

Try it now with your own website

Track your progress and get better results

The Ranking Monitor in SEOprofiler gives you detailed insights into the search engine positions of your web pages.

Get ranking progression charts for all keywords and find out how to improve your rankings for keywords that deliver targeted website visitors.

Find the keywords that perform best, get the top ranked pages, analyze the different result types, and much more.

track your progress and get detailed statistics

Try it now with your own website

All countries, all languages, all regions

Different regions have different search results. For example, searchers in New York get different results for the keyword "plumber" than people in San Francisco.

The Ranking Monitor checks your rankings in 161 countries and languages. You can check your local rankings from all locations. The ranking monitor supports all 85.000+ cities that are also supported by Google.

all countries and all languages

Try it now with your own website

Visibility Score, tags, keyword groups, and more

The Visibility Score in the Ranking Monitor shows you how well your web pages are ranked for your keywords.

The Ranking Monitor automatically creates keyword groups, and you can add as many tags as you want to your keywords.

For example, if you sell shoes, you could add the tag 'running shoes' to the keywords "Men's Air Max Tavas" and "Gel Venture 8". Then you can filter your keyword lists to view all running shoes, even if the keywords do not contain the term 'running shoes'.

ranking visibility score

Try it now with your own website

Track mentions of businesses without websites

Google also shows businesses that do not have a website in the local results.

The Ranking Monitor monitor enables you to track the positions of these businesses in the search results, even if Google does not show a website address.

Just enter the business name and the Ranking Monitor will take care of it. It's really easy.

track mentions of businesses that do not have a website

Try it now with your own website

You get more keywords and more results

You might have seen other ranking checkers that promise you 1000 ranking checks. If you check a keyword on Google, Google Mobile, Bing and Yahoo with these other ranking checkers, they will count this as 4 keywords.

The Ranking Monitor in SEOprofiler is much more customer friendly. If you check one keyword at Google, Google Mobile, Bing and Yahoo, this counts as one keyword.

That means that you get four times more keywords with SEOprofiler. The Ranking Monitor checks the top 100 results so you get more results than with other ranking checkers.

you get more keywords

Try it now with your own website

Save time with alerts and opportunities

The alerts and opportunities pages in the Ranking Monitor show you the keywords that need your attention.

For example, the opportunities page shows keywords for which your website is listed on the second results page. By increasing the rankings for these keywords, you will get many more visitors, because the listings on the first results page get many more clicks.

Moving from the top of the second results page to the first results page is relatively easy and you will get many more website visitors.

The Ranking Monitor even shows the potential traffic increase and the number of additional visitors that your website will get.

ranking opportunities

Try it now with your own website

Impress your clients with immediate results

If you create ranking reports for clients, the Ranking Monitor in SEOprofiler can help you to impress your clients.

For every website, we provide a list of keywords for which the website already has high rankings on Google.

That means that you can immediately offer your clients impressive search engine ranking reports that contain a lot of keywords for which your client has high rankings.

As soon as you stark working for a client, you can impress them with great ranking reports with many keywords.

immediate results

Try it now with your own website

The Ranking Monitor is a powerful tool that will help you to improve your results. In addition to the Ranking Monitor, SEOprofiler offers many more powerful website optimization tools. You can create your SEOprofiler account here:

Get started now

2. Internet marketing news of the week

John MuellerGoogle's John Mueller: why Google does not index all of your pages

"On Twitter, Google's John Mueller said that creating additional Sitemap files won't help if Google does not index specific URLs on your website. If Google indexes only 30 of 100 URLs, it does not help to put the missing 70 URLs in a separate Sitemap file."


Official: Googlebot does not support CSS custom properties

"On Twitter, Google’s Eric Bidelman said that GoogleBot is unable to crawl CSS custom properties. Google Search crawler is based on Chrome 41, which does NOT support CSS Custom Properties. If your layout/design relies on vars, make sure you're compiling CSS so your page renders properly."


John MuellerGoogle’s John Mueller: lazy loading images don’t always work with Google

"Lazy loading images means loading images on websites asynchronously. This can be done by showing images only when they appear in the browser’s viewport. If users don’t scroll all the way down, images placed at the bottom of the page won’t be loaded. The purpose of this is to make users feel that your website loads quickly."


Google announces multiple featured snippets for ambiguous searches

"Sometimes the words we use to ask a question are broad and there could be several different interpretations of the question. With multifaceted featured snippets, we’re able to better understand your query and recognize when there could be multiple interpretations of that query."

+++ SEARCH +++ ENGINE +++ NEWS +++ TICKER +++

  • Facebook: ending the explore feed test.
  • Google's shopping rivals call for action from EU antitrust watchdog.
  • Bing launches fan program for Bing Ads users.
  • Google not obligated to vet websites, German court rules.
  • Google launches a browser-based music sequencer.

3. Previous articles