|Weekly SEO news: 13 March 2018|
Here are the latest website promotion and Internet marketing tips for you.
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A professional website audit can help you to dramatically increase the rankings of your website on Google, Bing and other search engines. Website errors can harm your Google rankings and they can lead to a bad user experience.
A professional SEO website audit helps you to do the following:
- Remove technical errors that keep search engines away.
- Improve web page elements that can perform better.
- Eliminate spelling mistakes.
- Discover technical problems that only search engines see.
By eliminating these errors, your website will get higher rankings. In addition, a better user experience will lead to more sales.
Fortunately, the website audit tool in SEOprofiler can check your web pages quickly and easily. Just enter your website URL and the website audit tool will immediately create a report:
Get a comprehensive website audit
The website audit tool in SEOprofiler checks all things that influence the indexability of your web pages.
The issues are grouped into errors (critical), warnings (important, but not critical) and notices (not critical). Correcting these issues will make sure that search engines can index all of your pages correctly.
In addition, the website audit tool checks other things such as spelling mistakes, the security settings, duplicate content, click depth, and much more.
SEO website audits for mobile web pages
Nearly 60 percent of all online searches are now carried out on mobile devices. It is important that your web pages can be accessed from mobile devices.
The website audit tool enables you to check your web pages as if they were accessed from a mobile phone.
Make sure that your web pages work on smartphones, tablets, desktop computers and all other devices.
Internal link analysis
The internal link structure of your website influences how search engines index and rank your web pages.
The website audit tool checks the internal link structure of your website, and it tells you how many clicks visitors and search engines need to access the pages on your site.
You also get the most linked internal pages, the most linked images, etc. You also get an analysis of the external links.
Optimize the performance of your web pages
Google and other search engines prefer fast web pages. The website audit tool checks how quickly your web pages load.
Find the slow pages on your website and improve them so that they can get better rankings.
The faster your web pages load, the better. The website audit tool helps you to improve the performance of your web pages.
Fix duplicate content problems
Although there is no penalty for duplicate content, it is more difficult to get high rankings with duplicate content.
The reason for that is that search engines have to decide which version of the pages with the same content they pick for the results. More often than not, they pick the wrong pages.
The website audit tool helps you to identify and delete duplicate content on your website.
Analyze the indexability of your web pages
Can search engines index all of your web pages? You might block search engine bots without knowing it.
The website audit tool checks the indexability of your web pages and the response codes that your web pages send to visitors.
If your pages send the wrong HTTP status response codes, search engines won't visit your pages. The website audit tool makes sure that search engines can visit all pages.
How does your website look on different devices?
A website that looks great on desktop computers might look horrible on tablets or smartphones.
As many people access the Internet from tablet computers and smartphones, it is very important that your website looks good on these devices.
The website audit tool shows you how your website looks on desktop computers, tablet computers, and smartphones.
Check the security settings of your server
Your website should be secure and it should be protected against attacks. The website audit tool checks the security settings of your website.
Google prefers secure HTTPS pages. Although it is only a minor ranking signal, secure web pages get better rankings.
Your website has errors that need to be fixed
Even if you're thing that your website is error-free, it's probably not.
The more pages your website has, the more likely it is that there are many errors that have to be corrected.
Even if your web pages were error free when you published them, there can be several things that you have to fix: links can get broken, servers can have problems, there might be duplicate content issues, etc.
All of these errors can have a negative influence on the search engine rankings of your web pages. The website audit tool helps you to make sure that your web pages do not contain errors that can cause problems with search engines.
Remove your website errors now!
Create your SEO website audit report now and remove all errors. You can create your SEOprofiler account here:
Editor's note: You can create JSON-LD markup code for your website with the Rich Results Creator tool in SEOprofiler.
Editor's note: Among many other things, the website audit tool in SEOprofiler checks your website for structured data.
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